Shaping the Future of
Gaming in Kenya.
The Association of Gaming Operators - Kenya (AGOK) is the unified voice of the licensed betting, lottery, and casino industry, committed to integrity, innovation, and responsible gaming.
A Legacy of Compliance & Community
The Association of Gaming Operators Kenya (AGOK) was established to bring together licensed gaming operators—including sports betting, lotteries, and public gaming platforms (both online and land-based)—under one unified umbrella.
Our history is rooted in the collective desire to promote the common interests of gaming operators while fostering a secure, transparent, and highly regulated environment for players. Over the years, AGOK has been at the forefront of liaising with government regulatory bodies, including the Betting Control and Licensing Board (BCLB) and the transition to the Gambling Regulatory Authority (GRA).
Beyond advocacy, our legacy is defined by our commitment to giving back. From elevating the national sports ecosystem to funding grassroots healthcare and driving the flagship "Chukua Control" responsible gaming campaign, AGOK operates on the principle that industry success must translate into tangible social good for the Kenyan people.
100%
Licensed Members
Ksh 24B+
Annual Tax Revenue
The Board of Directors
Our Executive Committee comprises industry leaders dedicated to steering the Association towards sustainable growth and regulatory excellence.
Sasa Krneta
ChairmanLeads AGOK's board in strategic vision and governance.
Mutua Mutava
Deputy ChairmanHelps Chairman oversee board activities and compliance.
Cynthia Onyango
Board SecretaryCoordinates board activities and compliance.
Daniel Masi
TreasurerOverseeing and running the finances of the Organisation.
Judith Kiragu
Executive MemberSupports policy, advocacy, and member relations.
Robert Walekhwa
Executive MemberSupports policy, advocacy, and member relations.
Laban Chege
Executive MemberSupports policy, advocacy, and member relations.
The Secretariat
The administrative backbone of AGOK, responsible for the day-to-day execution of the Board's mandates and serving our members.
John Mutua
Chief Executive OfficerProvides oversight & stakeholder engagement. Coordinates all activities of the Sector Committees and implements Board resolutions.
Maureen Adhimbo
Customer Service & RelationsEnsuring smooth customer interactions and maintaining strong client relationships for member operators and the public.
Reginalda Tendwa
AdministratorSeeing the smooth running of office activities, managing records, providing logistical support, and ensuring the office runs seamlessly.
Want to learn more about our framework?
Review the constitutional mandate that governs our board, secretariat, and members.
Read the AGOK Constitution